Copywriter & Content Strategist
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Name Dropping

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Name Dropping 〰️

 

Brands

LaserAway, Blue Apron, T.J.Maxx, Marshalls, Capital One, Ann Taylor, Victoria’s Secret, Three Olives Vodka, Jose Cuervo, Paperless Post, Companion Pet Partners, Hudson, AG Jeans, Smythson, INTERMIX, Gap, Banana Republic, Timex, and (if you can believe it) more.


Notable Projects

  • Blue Apron 2025 rebrand & launch on Wonder app

  • Launch of Blue Apron Prepared & Ready meals, 2023

  • LaserAway x SkinCeuticals partnership, 2025

  • Launch of Rejuran Skin Boosters at LaserAway, 2025

  • Marshalls summer 2023 retail & digital campaign package

  • Marshalls fall 2023 retail & digital campaign package

  • Blue Apron 2022 brand campaign (its first since 2018), Expect the Unexpected

  • Jose Cuervo x UFC partnership packaging, 2020

  • Jose Cuervo Ready to Drink Margarita product line packaging refresh, 2020

  • Blue Apron 2020 re-brand: mission, values, tone of voice, style guide, and packaging

  • Blue Apron partnerships: DreamWorks, Verizon, Stella Artois, Disney, HBO Max, Calm, Planet Fitness, Aspiration

  • Launch of Ann Taylor Factory digital shopping destination

  • Victoria’s Secret Fashion Show 2016 live shopping experience